Kate Connell Potts is an online international yoga teacher’s teacher and a private yoga teachers’ best friend. She has mentored teachers across the globe, developed a successful online course, and authored the companion book The Art of Teaching Private Yoga. Kate joins the 2018 Midwest Yoga & Oneness Festival as a presenter for two sessions.
Weaving her skill as a professional yoga teacher and her experience in digital design, online marketing and program/course development, she will teach yoga instructors- or any wellness practitioner -the business basics of selling-out their private sessions in the ‘high-tech, high-touch age’. She’ll also present the art of teaching private clients and help teachers learn the ropes, or what she calls the "before, during and after of teaching." (Register for workshops with Kate Connell Potts: How to Create Sold-Out Sessions, and The Art of 1x1 Client Sessions by clicking HERE.)
Kate began exploring the private instructor niche right after graduating from her teacher training program. During her training the concept of private instruction was presented as transformative and profitable so there was no hesitation when the studio she managed closed and she needed to pivot quickly and economically into a new role as a yoga instructor. She positioned herself as an at-home private yoga teacher who helped people establish their personal yoga practice.
While making the transition from group to private instruction may seem easy enough, Kate points out that she learned through her experience establishing herself as a private lesson teacher that one-on-one instruction requires an additional set of tools. “While everyone can invest in the effort to do this work, everyone may not want to. One on one work is inherently more intimate and requires deep listening skills, consistent information gathering - through questions, feedback, and observations, -and a high level of intention to maintain a high degree of professionalism" in the field.
"BE UNAPOLOGETICALLY YOu"
Karen Kramer is a yoga instructor and festival blogger.